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Spot the Pest, Stop the Damage For agribusinesses, FAW identification tools enhance the value of services and products. Companies can integrate pest ID training and materials (e.g., distributing FAW picture guides) alongside seeds and agro-inputs. This helps clients avoid misdiagnosis and mistreatment, which builds trust and customer loyalty. Tech startups are using tools like mobile apps with image recognition features to quickly confirm the pest from a photo. Providing quick, reliable pest identification adds a competitive edge, driving demand for appropriate solutions and positioning the business as an essential knowledge partner.